The 20 Most Valuable Brands on the Planet

Many brands are making names in the market industry and yet only few are believed to be the most valuable brands. Insider Monkey created a list of "The 20 Most Valuable Brands on the Planet". 

Branding, advertising, and marketing are pivotal to a company’s success. Some brands are so powerful that they become ingrained in our memories and establish themselves as an essential component of pop culture. While some brands have been around since the inceptions of marketing, other, more recent ones, have also managed to make a powerful statement on consumers in the last decade or so.

We would like to present you with a list of the world’s 20 most valuable brands. Our countdown was created using data provided by Forbes, and includes the following indicators: brand value, brand revenue, and customer perception. The customer perception rank is a subjective indicator based on Forbes’ survey of 2,000 worldwide consumers. Please visit Insider Monkey for more details about the most valuable brands.